Hudson Cutler & Co
Ideas with Purpose

HC Thought Leadership

Industry Watch: September 15, 2017

Social Media / Messaging Apps

Media buyers applaud Canvas ads in Instagram Stories, but say there are limitations | Digiday

Confessions of an Instagram influencer: Brands just want big numbers | Digiday

The Lad Bible is attempting to match its social media power with social responsibility | The Drum

Facebook Bars Advertisers from Altering News Headlines | Wall Street Journal

Snapchat’s new augmented reality feature brings your cartoon Bitmoji into the real world | Recode

Comedy Central is pulling the plug on its Snapchat Discover channel | Business Insider

Augmented Reality / Virtual Reality / 360 Video

Google’s Endearing VR Short Film ‘Pearl’ Wins Creative Arts Emmy Award | TubeFilter

Courtyard by Marriott brings Super Bowl VR dome to NYC | MarketingDive

Corona's VR installation brings city folks back to nature | MarketingDive

Video / Livestreaming / Podcasting / Music Streaming

After two years, Spotify has struggled to break through with video | Digiday

Hulu To Spend $2.5 Billion On Content In 2017, Will Unveil 7 Original Series In Coming Months | TubeFilter

Study: Mobile video consumption plateaus for first time in 5 years | MobileMarketer

IoT / Wearables / Technology / AI / Chatbots / Apps / Gaming

BBC has made a drama for Amazon Echo and Google Home | Digiday

Like It or Not, Smartphones with Biometrics Will Soon Be the Norm | eMarketer

Fitbit CMO Tim Rosa: 'We know consumers don't want the internet on their wrists' | MMM Online

How are chatbots changing the conversation between marketers and consumers in air travel? | Clickz

Coca-Cola vending machine puts its money where its mouth is by rewarding those who can replicate Swedish dialects | The Drum

Why Visa Is Betting on the Internet of Things for Digital Payments | AdWeek

Branding / Marketing / Advertising

Here’s how much social media stars get paid to post ads | Recode

What's the Most Annoying Thing About Email Marketing? | eMarketer

FTC settles first-ever complaint against social media influencers | MobileMarketer

Christine Lusey